9 powerful linkedin marketing tips that actually will drive meaningful results

9 Powerful LinkedIn Marketing Tips That Will Actually Drive Meaningful Results

LinkedIn is one of the oldest and most important social networks today, boasting over 722 million users – more than 10% of the world’s population! However, countless millions have a LinkedIn profile and never use it. So, how can you actually get the most out of your LinkedIn profile and overall use?

  1. Don’t just use any of the default settings and messages when adding someone as a connection. Write them a personal note that will make you stand out from the crowd.
  2. Update your status on a regular basis, providing useful information about what you are working on in your professional life.
  3. Use multimedia. Text isn’t enough – upload pictures, videos, and presentations.
  4. Join groups – particularly those in your local area. Make positive contributions to them on a regular basis, and make sure to answer questions.
  5. Take advantage of LinkedIn’s built-in connection options, and allow it to sync up with your Email box. From there, add your contacts as LinkedIn connections.
  6. Request and give recommendations freely. This is a nice way to build a relationship with someone, and a great way to make a positive contribution to their personal development.
  7. Comment on other people’s statuses, especially if there is no self-promotion in it for you. This is a great way of getting your name out there.
  8. Give content and advice freely. This will establish you as a local thought leader.
  9. Avoid the buzzwords that are found way too often on resumes. People are sick of them!