graphic of marketing services our franchise marketing agency providesAt Red Wagon, we understand that marketing campaigns for franchises come with their unique challenges and opportunities. From consistent branding and messaging to complex reporting and tracking for each location, Red Wagon is the franchise marketing company that can handle it all. For national franchises, we provide:
If you’re looking for a strategic franchise marketing agency that specializes in web design, pay per click, and SEO, you’ve found the right one. Learn more about our franchise marketing services below, or contact us now to get started!
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If you want to increase leads, sales, and your ultimate bottom line, you’re going to need more than one digital marketing strategy in your playbook. To get the best results, our experts recommend you combine the following strategies:
Don’t think of your website as a brochure; think of it as a virtual sales rep capable of generating a massive number of leads and sales for your franchise, often at a fraction of the cost of traditional marketing and advertising. With that being said, how easy is it for potential customers who aren’t familiar with your brand to find your website?
At the highest level, internet marketing success is a real estate game. Your goal should be to cost-effectively build, develop, and maintain as much real estate as you need to establish yourself as the authority in your industry. That becomes more difficult with franchises because many franchise websites or collections of websites are massive in size.
Often, there’s a lot to handle within one CMS that manages all the locations either on one domain or individual websites. You also may be dealing with multiple franchise owners managing their own website and have to ensure that everyone adheres to a certain standard (which can feel like herding cattle).
By trusting your web presence to the experts in franchise marketing, you’re getting a partner that understands your web development difficulties and can help you navigate them.
To rank well organically, you must establish and promote your franchise as THE authority in your market. Ranking well on Google, Bing, and Yahoo! requires three things:
When you hire Red Wagon as your SEO company and content marketing partner, you’ll receive a dedicated account manager as well as a support team that includes an analyst, a web designer/developer, and a dedicated, professional copywriter who is well-versed in the industry. You’ll also receive detailed monthly reports that connect your website’s SEO performance to your franchise’s bottom line.
Did you know that almost half of total Google search queries have local intent? In addition to improving your organic search engine listings with SEO services, you need to include local SEO in your franchise marketing plan. Google’s local map listings often appear before the organic listings, leading to better click-through-rates for your company from potential customers.
As an award-winning SEO company, we understand that the more listings you have on the first page of search results—including local listings, organic listings, and paid listings—the better. Our local SEO services will increase your company’s visibility for geographically related searches.
To dominate all of the search results, you also need to invest in paid ads. Pay per click ads appear above organic listings and can drive a considerable amount of business to your locations—63% of people say they click on paid ads, and 75% of them say paid search ads make it easier to find the information they’re looking for.
In addition to local SEO and content marketing, PPC is a great way to make your company visible on the first page of search engine results. Once you set up your ads on Google Ads, you’ll see your advertisement within a couple of hours and have complete control over budget, copy, and placement. When Red Wagon manages your PPC account, we’ll handle everything—from keyword discovery and ad copy creation to bidding and ad split testing. That way, our PPC managers can continue their data-driven approach to success and you can continue expertly running your company.
If you just typed “franchise marketing companies near me” in Google and picked the one closest to your business, you may have made a mistake (unless it’s us, of course). We’ve helped franchises large and small all over the USA and North America—and we can help yours, too.
At Red Wagon, we try and let our clients speak for us. Take a look at our franchise internet marketing reviews from current and former franchise clients to hear straight from them why our franchise marketing agency is exactly what you need. The main reason you should choose us as your digital marketing service provider is that everything we do comes from the perspective of a business owner, and we treat your business like our own. What does that mean?
How much will working with Red Wagon help your business? It’s the question every prospective client wants to know, but it’s difficult to (intelligently) answer without some level of initial analysis. There are a lot of variables to consider, including:
Want to see the success stories of business owners just like you who signed on for our internet marketing services? Check out our case studies!
Contact us today for a free consultation. Tell us about your situation and we’ll provide you with candid recommendations for franchise marketing services. Click on the services above to learn more, read our online marketing case studies detailing actual results we’ve produced for business just like yours, or pick up the phone and call us today